Case Study<\/strong><\/p>\n\n\tThe USA TODAY NETWORK’s sales organization helps business owners reach customers in more than 100 markets across the United States and its territories. Digital disruption has caused a seismic shift in the way news media is distributed and its organizations generate revenue. For the USA TODAY NETWORK to remain competitive, it not only focused on the impact of external factors, but also those it could control from within: namely, providing personalized learning journeys to its new hires and existing employees.<\/p>\n
\n\t“Our account executives need to be armed with knowledge of all shapes and sizes in order to deliver in a competitive space. They need product knowledge, yes, but also how to order, how to manage the sales process\/cycle, how to show a client the ROI, and how to continue to build the relationship,” said USA TODAY NETWORK Senior Manager of Learning Technology Craig Lutz in his presentation at Saba’s customer conference last year.<\/p>\n
\n\tThe solution? Empower USA TODAY NETWORK’s account executives by making it easy to seek out the learning they need, when they need it. Lutz and his team have achieved this by giving learners autonomy over their own personalized learning journey, empowering them to seek out informal, microlearning opportunities in the moment of need.<\/p>\n
\n\tSince implementing personalized learning journeys as part of their ongoing learning curriculum, the USA TODAY NETWORK has increased user sessions by 143 percent, total users by 112 percent, and page views by 349 percent—while bounce rates on learning content have decreased by 30 percent. Their people know how to find the learning content they need to move them closer to achieving individual and business goals.<\/p>\n
\n\t“Senior managers like the fact that we are able to provide them data when it comes to learning,” Lutz says. “There’s all kinds of data that they look at all the time, but often learning might be a little light in what doing. And in today’s world, where there’s a lot of making sure we’re running efficiently, we want to be able to prove our value.”<\/p>\n
\n\tAs the Chief People Officer of Saba Software, Debbie Shotwell is responsible for human resources, learning and development, employee communications and community relations. Shotwell brings more than 25 years of passion and experience building high-performance teams and cultures that deliver results. She is a Certified Compensation Professional (CCP), a member of the Society for Human Resources Management (SHRM), and has been featured on Inc.com, <\/em>Forbes, and the SHRM blog. She’s the recipient of the National Association of Professional Women’s Humanitarian Award, and has served on the board of directors of Pleasanton Partners in Education and 101 Best and Brightest.<\/em><\/p>\n\n\t <\/p>\n
\n\t <\/p>\n<\/p><\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"
3 key strategies organizations can implement to help employees choose their own learning journeys. Article Author: Debbie Shotwell, Chief People Officer, Saba Software If you’ve ever worked one-on-one with a tutor or instructor, you know the power of personalized learning. Whether you were learning anything from how to play a tricky combination of notes to […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"close","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[18],"tags":[],"class_list":["post-2314","post","type-post","status-publish","format-standard","hentry","category-training"],"_links":{"self":[{"href":"https:\/\/proactivetraining.com.au\/news\/wp-json\/wp\/v2\/posts\/2314","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/proactivetraining.com.au\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/proactivetraining.com.au\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/proactivetraining.com.au\/news\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/proactivetraining.com.au\/news\/wp-json\/wp\/v2\/comments?post=2314"}],"version-history":[{"count":1,"href":"https:\/\/proactivetraining.com.au\/news\/wp-json\/wp\/v2\/posts\/2314\/revisions"}],"predecessor-version":[{"id":2315,"href":"https:\/\/proactivetraining.com.au\/news\/wp-json\/wp\/v2\/posts\/2314\/revisions\/2315"}],"wp:attachment":[{"href":"https:\/\/proactivetraining.com.au\/news\/wp-json\/wp\/v2\/media?parent=2314"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/proactivetraining.com.au\/news\/wp-json\/wp\/v2\/categories?post=2314"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/proactivetraining.com.au\/news\/wp-json\/wp\/v2\/tags?post=2314"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}